From Project Management to Impact: Embedding IAM and Standardisation in Research Projects
Training Suite Module 10 Deep Dive
Date: 25 June 2026 Time: 10:00AM
Format: Interactive (deep dive + discussion)
About this Deep Dive Session
This Deep Dive builds on Module 10: Project & Innovation Management and shifts the focus from conceptual understanding to practical implementation within research projects.
While the module introduces how Intellectual Assets Management (IAM), exploitation, and standardisation fit into the Horizon Europe project logic, this session explores:
How these elements are actually operationalised in real projects — from proposal design to impact delivery.
Participants will gain practical insights into how research and innovation projects can move beyond results generation and design effective pathways towards uptake, interoperability, and long-term impact.
The session will also examine how IAM, exploitation planning, and standardisation can be embedded directly into project structures, Work Packages, and innovation strategies from the earliest stages of project development.
What Will Be Discussed?
Building on Module 10, the session will explore:
IAM in Project Logic
- Why Work Packages must prepare results for use, not just deliver them
- Embedding IAM, dissemination, protection, and standardisation into project design
- Key considerations for Key Exploitable Results (KERs), ownership, and exploitation pathways
From TRL to Impact
- Why Technology Readiness Levels (TRLs) alone do not guarantee impact
- The importance of planning exploitation and uptake in parallel
- The role of impact pathways and project exploitation strategies
Standardisation as an Impact Enabler
- Standards as a bridge to real-world uptake
- Supporting interoperability, regulatory acceptance, and trust
- When and where standardisation should be integrated into research projects
Practical Perspectives from Real Projects
The session will also bring practical experiences and implementation perspectives, highlighting:
- Real-world approaches to embedding IAM and exploitation into project structures
- Behavioural and organisational dimensions of standardisation
- Approaches to engaging project teams with IAM and standardisation concepts in practice
Who Should Attend?
This session is designed for:
- Project coordinators and managers
- Research managers
- TTO / KTT professionals
- Innovation and impact officers
- Policy and programme actors
Do not lose this opportunity!
Claire Fritz
Claire works at the intersection of intellectual property, research valorisation, and European innovation strategy. She coordinates the European IP Helpdesk and contributes to major EU initiatives such as IP4OS, IAM4RE, and the IP SME Helpdesks. With more than a decade of international IP management experience, she helps institutions, research teams, and entrepreneurs turn intellectual assets into enablers of innovation, Open Science, and standardisation. She regularly develops and delivers training programmes on IP management, knowledge valorisation, and entrepreneurship.
Michele Dubbini
With a B.A. in international law from the Catholic University of Milan, Italy and an M.A. in Intellectual Property Law from the University of Alicante, Spain, Mr. Dubbini has been working with intellectual property within the Horizon 2020 and Horizon Europe projects since 2014, the year in which he joined EURICE GmbH as IP & Innovation Advisor. At EURICE, he is responsible for the creation, negotiation, amendment and revision of Consortium Agreements for multinational research consortia of which EURICE is part. In addition, he is responsible for the delivery of the Intellectual Assessment Management Services within the Horizon Results Booster. Within the framework of the European IPR Helpdesk, he leads the training team. In the last four years, he has created and adapted various training modules like Introduction to IP, IP in EU-funded projects, IP Toolkit for SMEs hack and common pitfalls, Consortium Agreements that have been used to train a large number of researchers and SMEs all around Europe through webinars or live events.