Valorising Knowledge in Europe -How Intellectual Asset Management and standardisation can transform your results

The session brings together key European Commission representatives, policy experts, practitioners, and research institutions to co-create a stronger, more strategic approach to knowledge valorisation in alignment with the European Research Area (ERA) and the EU Codes of Practice on the smart use of intellectual assets and standardisation.

Why Attend

Understand the Policy Landscape: Gain insights into the European Commission’s strategic priorities on knowledge valorisation and intellectual assets.
Discover the IAM4RE Project: Learn how this new initiative supports research institutions in managing and leveraging their intangible assets.
Identify Needs and Gaps: Hear directly from stakeholders and beneficiaries on the real-world barriers to effective IAM implementation.
Learn from Best Practices: Be inspired by institutions successfully integrating IAM and standardisation into their operations.

Join the Community: Be among the first to explore the IAM4RE Knowledge Platform and connect with peers shaping the future of research valorisation in Europe.

Target Audience

Research and Innovation Managers
Technology Transfer Offices (TTOs)
Policy-makers and standardisation bodies
Academic Institutions and Public Research Organisations (PROs)
Research support staff, incubators, and innovation intermediaries
Stakeholders in Open Science and Knowledge Valorisation

What you’ll learn from the webinar

Increased awareness of IAM and standardisation as strategic enablers of research valorisation
Engagement of public research institutions with IAM4RE tools, training, and resources
Identification of institutional needs and gaps to inform future support mechanisms
Peer learning and knowledge exchange across the European research ecosystem
Information about the IAM4RE Knowledge Platform

Draft Agenda

TIME (CEST)	SESSION DESCRIPTION
11:00-11:05	Welcome Nicholas Ferguson, Trust-IT TBC
11:05 - 11:20	Setting the Scene: European Policy Priorities for Knowledge Valorisation Representative from the European Commission (TBC) Followed by Q&A
11:20 - 11:30	Introducing IAM4RE: Intellectual Asset Management for Research and Entrepreneurship Andrea Di Anselmo, META Group & IAM4RE Coordinator
11:30 - 11:40	What is Needed? Gaps and Requirements in IAM for Valorisation Speaker: ASTP Representative
11:40 - 12:10	Institutional Perspectives on IAM Gaps and Needs The Institutional Perspectives on IAM Gaps and Needs highlight the strategic, operational, and cultural challenges faced by PROs and AcIs in managing intellectual assets. They reveal the need for a broader entrepreneurial mindset, stronger policy frameworks, and enhanced capacity building. Panellists: TBC Moderator: ASTP Representative
12:10 - 12:50	Lessons from the Field: How Institutions Build Capacity for Knowledge Valorisation and Standardisation This panel brings to life the findings of IAM4RE’s expert interview series, conducted as part of Task 2.1, and showcases real-world approaches to institutional capacity-building in knowledge valorisation (KV) and standardisation. The session will open with key insights drawn from over six in-depth interviews with leading practitioners across Europe. Panelists will share tested strategies and lessons learned from delivering support, training, and structures for intellectual asset management in research and innovation contexts. Panelists: TBC Moderated by Claire Fritz (EURICE)
12:50 - 13:00	Closing Remarks and Next Steps Andrea Di Anselmo, META Group & IAM4RE Coordinator
	END

14 October 2025 11:00 – 13:00

Webinar

Virtual

Online